Monday, April 27, 2009

Earth Day--And a Lesson In Ignoring Your Inner Editor

On Saturday, 25 April, Lisa and I attended the Earth Day celebration in Placerville, CA.

The day started out a bit strange when a toothless gentleman wandered up to our booth just as we finished setting up and announced that he had to kill his fish because he didn't like what it was saying to him. And for a few tense moments he just stood there going on and on about about his fish. Needless to say, this was not the most auspicious start to our day. However, he soon wandered off and the real festivities got underway.

The weather was great, sunny, perhaps more windy than we would have liked, but overall we could not have asked for a better day for an outdoor event. We were fortunate to have a place right on the grass with a view of the stage.

Lots of people stopped by our booth and most seemed to genuinely like our work, but they weren't least not at first. But then, a woman working two booths over from ours came by and fell in love with one of our simple copper hybiscus designs with a rouge patina. It was the least expensive item on the table, but she truly loved it and wore it all day. Her purchase turned out to be the best thing that could have happened. All day long her customers asked about that pendent and she happily pointed them to us. After that, sales were brisk! Thank you flower lady!!!

The funny thing is, I was not fond of that piece and wouldn't have even brought it if Lisa hadn't insisted. She saw something that I missed and rounded up the half dozen or so of those hybiscus flowers I had made and polished them and fired a patina onto each one. All four of the copper versions sold and one of the brass too! Lesson learned. Never assume you know what people will like and never underestimate the value of a simple, direct design. Every time we sold another one of those flowers it was like having a walking talking billboard praising our work. Every woman who bought one immediate put it on and proudly pointed to our booth when people enquired about it.


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